Technical SEO Audit Service Optimized for Crawlers, Users, and LLMs

Technical SEO AUDITS

Your website is unable to rank or scale if search engines can’t crawl properly or understand it. Veza Digital’s technical SEO audit helps uncover the issues that might be blocking performance. This includes everything from Core Web Vitals issues to index bloat, to semantic structure gaps, to new LLM crawler requirements. 

We uncover the technical factors that impact your visibility and give you a clear roadmap for fixing them so your site is fully optimized for Google, AI systems, and human users.

Request an Audit

What We Bring to the Table

01

Core Web Vitals Optimization

Core Web Vitals are among the strongest technical ranking signals, yet despite this, many teams overlook it. At Veza, we benchmark both lab data and real world performance to find out where users experience delays. Our audit identifies JS and CSS payload issues, unoptimized images, render-blocking scripts, caching gaps, CDN misconfigurations, and other elements that slow down your page. 

We account for performance constraints with platforms like Webflow and WordPress. By resolving core bottlenecks, we help your site to load faster, reduce bounce rates, and improve conversions by becoming more competitive in search results.

02

Semantic HTML & Schema

Search engines these days prioritize websites communicate meaning effectively, not ones built around outdated keyword strategies. Our approach is to restructure your semantic HTML to ensure DOM hierarchy correctly reflects content and intent. Our schema audit takes an entity-first SEO approach using Organization, FAQ, Breadcrumb, Software, and other structured data types that enhance context for Google and LLMs. 

We work to remove redundant, outdated, missing, and conflicting schema, as well as optimizing markup for AI Overview and future LLM crawler requirements. This ensures your content is fully understood by modern search systems.

03

Crawl & Index Diagnostics

If Google can’t crawl your site effectively, it can’t be ranked. We map crawl depth, analyze log file signals to understand how bots access your pages, and identify orphan URLs that may weaken internal authority. We locate index bloat caused by parameters, test environments, filtered pages, and paginated content that shouldn’t be indexed. 

Through our audit, we can uncover redirect chains, canonical errors, and inconsistent directives that leave crawlers confused and eat into your crawl budget.   

04

On-Page SEO Hygiene

Technical know-how is the foundation of strong and scalable organic performance. Veza Digital evaluates meta tags, rewrite titles where required, and ensures your strategy remains consistent across templates. This means header hierarchies are corrected for clarity, and semantic integrity, and this is key for reducing confusion with regards to the algorithm. 

We also look for duplicate content at scale, as well as resolving pagination issues and review category structures to ensure your architecture supports search engines and human users.

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Why Veza

Built for High-Stakes Teams Who Can’t Afford SEO Guesswork

01

Strategy First

High-growth SaaS and enterprise businesses can’t rely on superficial solutions. Veza’s audits focus on impact via a clear and measurable prioritization matrix that ranks issues by severity, effort, and business value. We uncover the root technical causes negatively impacting crawlability, indexation, and site performance.

Our approach fulfils the requirements of enterprise SEO, including rigorous diagnostics, transparent documentation, and solutions that provide long-term scalability across complex architectures.

A screenshot of a screen with a blue background.
02

Clarity for All

Technical SEO should accelerate your teams, instead of slowing them down. That’s why every recommendation we deliver is developer-ready. We provide code-level instructions for engineering teams, alongside clear explanations for non-technical stakeholders. 

Our technical SEO audit seeks to package everything into crawl maps, architecture diagrams, and Notion/Jira-ready task lists to provide frictionless cross-team implementation.

03

Built for B2B

B2B and SaaS websites present unique scaling challenges that regular audits typically miss. We account for complex funnels, multi-stakeholder buying paths, role-based content structures, and distributed subdomains like app, blog, resources, and docs. 

No matter whether you’re running a product-led, sales-led, or hybrid acquisition model, our audit is built to support the layered architecture necessary for B2B SaaS websites.

A screen shot of a computer screen with the words enterprise, cloud infrastructure, api.
04

Future-Ready

Search has fully shifted into the LLM era, and this means your site’s architecture has to evolve and adapt. We can optimize your content and structured data for emerging LLM crawlers, ensuring clear entity relationships, consistency with schema, and overall AI Overview readiness. 

Our audits follow structured data standards built for 2025 and beyond, helping your site remain compliant, competitive, and comprehensible. This is paramount in the modern market, as search shifts to more of an AI-driven approach.

The webflow agency for high impact design and scalable growth.

"Communication with the team and speed of execution was really outstanding."

Philippe Roireau
SVP Go-To-Market, Northbeam

"Their ability to express our brand in a visually appealing way was impressive."

Olivia Curry
Head of Marketing and Brand @Avasta

"I can’t find any true complaints that are worth noting."

Greg Kerr
VP of Operations @KOCH Management Group

“I'm continually impressed at the speed and quality of their communication.”

Madeleine Work
Director of Marketing @Chili Piper

“Working with Veza Digital has been a tremendous experience from personal and business standpoints.”

Justin Zoradi
VP of Marketing, Webconnex

"The speed and professionalism of the team are mention-worthy."

Katherine Suy
CEO @Luno

"Communication with the team and speed of execution was really outstanding."

Philippe Roireau
SVP Go-To-Market, Northbeam

"Their ability to express our brand in a visually appealing way was impressive."

Olivia Curry
Head of Marketing and Brand @Avasta

"I can’t find any true complaints that are worth noting."

Greg Kerr
VP of Operations @KOCH Management Group

“I'm continually impressed at the speed and quality of their communication.”

Madeleine Work
Director of Marketing @Chili Piper

“Working with Veza Digital has been a tremendous experience from personal and business standpoints.”

Justin Zoradi
VP of Marketing, Webconnex

"The speed and professionalism of the team are mention-worthy."

Katherine Suy
CEO @Luno

"Communication with the team and speed of execution was really outstanding."

Philippe Roireau
SVP Go-To-Market, Northbeam

"Their ability to express our brand in a visually appealing way was impressive."

Olivia Curry
Head of Marketing and Brand @Avasta

"I can’t find any true complaints that are worth noting."

Greg Kerr
VP of Operations @KOCH Management Group

“I'm continually impressed at the speed and quality of their communication.”

Madeleine Work
Director of Marketing @Chili Piper

“Working with Veza Digital has been a tremendous experience from personal and business standpoints.”

Justin Zoradi
VP of Marketing, Webconnex

"The speed and professionalism of the team are mention-worthy."

Katherine Suy
CEO @Luno

"Communication with the team and speed of execution was really outstanding."

Philippe Roireau
SVP Go-To-Market, Northbeam

"Their ability to express our brand in a visually appealing way was impressive."

Olivia Curry
Head of Marketing and Brand @Avasta

"I can’t find any true complaints that are worth noting."

Greg Kerr
VP of Operations @KOCH Management Group

“I'm continually impressed at the speed and quality of their communication.”

Madeleine Work
Director of Marketing @Chili Piper

“Working with Veza Digital has been a tremendous experience from personal and business standpoints.”

Justin Zoradi
VP of Marketing, Webconnex

"The speed and professionalism of the team are mention-worthy."

Katherine Suy
CEO @Luno
VEZA DIGITAL - EST. 2018

Rank with intent. Perform with purpose.

The Technical SEO Audit Framework

01

Website Audit & Technical Diagnostics

Our technical audit begins with a full-crawl assessment that reveals exactly how search engines interact with your website. We run mobile-first rendering tests to help identify any existing issues with JavaScript execution, or content visibility, as well as how your pages load under real conditions. 

We evaluate all structured data across your templates, making sure to check for missing, outdated, or conflicting schema that might impact entity understanding for both Google and LLM platforms. 

Additionally, we analyse Core Web Vitals using real-user field data, supported by performance auditing across CSS/JS payloads, image optimization, caching, and server response behaviors. 

At Veza, we also verify accessibility and semantic HTML compliance, security fundamentals such as HTTPS and mixed-content flags, as well as mapping your internal linking and navigation structure to pinpoint authority gaps or orphaned pages.  

02

Implementation & Technical Testing

Once these issues have been diagnosed, we reproduce each one to determine the underlying cause, and figure out the safest path to resolution. All recommendations are validated within staging environments, before moving to production to avoid unintended future regressions. 

Veza provides dev-ready handoff documentation, including acceptance criteria, Jira/Notion-ready tasks, code notes, and more, to ensure engineering teams can implement their fixes quickly and accurately. 

We look to prioritize all changes based on their impact, complexity, and business value, allowing us to roll out improvements in controlled cycles. Each of these deployments is followed by regression testing in order to ensure fixes behave as they should across templates, page types, devices, and environments.

03

Data Analysis & Continuous Optimization

After rollout, we monitor your site’s technical performance to verify improvements and measure impact. Indexation deltas are tracked via Google Search Console to ensure that pages are being crawled and indexed correctly after they are fixed. 

Our expert team analyzes enhancements, coverage reports, and canonical behaviors to validate that search engines are now interpreting your site as intended. Core Web Vitals metrics are also reviewed continuously using both lab and field sources, in a bid to ensure long-term stability. 

We provide weekly and monthly follow-ups, validating new deployments, tracking emerging issues, and ensuring your site maintains peak technical health, as architecture evolves and Google’s LLM-driven systems continue to roll out.

Deliverables You Receive 

01

Comprehensive Technical Audit Report

Your audit deliverables include a complete technical breakdown of your site’s architecture and search performance. You’ll receive full crawl maps, an indexation scoreboard highlighting coverage issues, an entity graph mapping how Google interprets your brand and content relationships, and complete schema validation across all templates. 

We surface duplicate content clusters, JS/CSS bloat reports, and all technical blockers that affect crawlability, rendering, and rankings. Every issue is paired with clear impact soring, explanations, and supporting evidence so your team knows exactly what needs to be fixed, and exactly why it matters.

02

Prioritized Roadmap & Action Plan

Every finding from the audit is entered into our structured, impact-based roadmap. We categorize tasks into Critical (0-15 days), High (15-45 days), Medium (45-90 days), and long-term structural improvements that strengthen the foundation of your site. 

Each recommendation includes effort-level separation for both developers and marketers, risk considerations, dependencies, and expected impact on crawlability, indexation, performance, and ranking potential. This helps to ensure your team is equipped to take action in the right order, with complete and comprehensive clarity and vision.

03

Dev-Ready Fixes & Implementation Support

Veza delivers fully developer-ready documentation that provides clear acceptance criteria, code suggestions, and Jira/Asana/Notion-formatted tasks in order to provide easy implementation, and support your business. 

If you require it, we can also support or handle technical implementation directly, working alongside your engineering team to help deploy fixes, run QA checks, validate staging vs. production changes, and ensure everything is executed correctly. 

This is a collaboration that helps to minimize friction, accelerate rollouts, and ensure that each of the fixes required is deployed safely and effectively moving forward.

Why Technical SEO Audits Matter for Growth 

Technical SEO is very much the foundation that helps determine whether or not your content can be crawled, ranked, and understood. When search engines and LLMs can access your pages efficiently, visibility increases, and this gives your best content a fair chance to perform. A proper technical audit helps to improve crawl paths, strengthen architecture, and ensure your most valuable pages aren’t buried or overlooked by Google.

Reducing index bloat, whilst fixing structural inefficiencies, is something that has a direct impact on rankings. When your site removes duplicate or low-value URLs, Google can focus on its crawl budget for the pages that actually make a difference. This in turn leads to better keyword targeting, stronger authority signals, and improved stability during algorithm updates. 

Modern SEO also demands LLM readiness. AI Overviews and LLM-driven search systems tend to rely heavily on schema accuracy, clean entity relationships, and semantically structured HTML. A technical audit ensures your site is prepared for how search engines interpret information today, and not the way things were done five years ago.

Performance improvements, especially Core Web Vitals, benefit both your rankings and conversions. Faster pages increase user satisfaction, reduce bounce rates, and help paid traffic convert more effectively. Clean internal linking, correct canonicalization, and more robust site architecture are also imperative for supporting long-term scalability, making your SEO strategy more resilient as your site grows.

Got Questions?

We have the answers.
01

What is a technical SEO audit?

A technical SEO audit is a full evaluation of how search engines and LLM crawlers access, interpret, and index your website. It’s key for examining crawl paths, Core Web Vitals, the accuracy of structured data, duplicate content, site architecture, and more. This is integral to defining barriers to ranking, as well as coming up with roadmaps to fix them. With no technical roadmap, it is impossible for the best content to perform well. 

02

Why do SaaS and B2B companies need technical SEO audits?

SaaS and B2B websites typically tend to have complex architectures, such as dynamic templates, integrations, multi-stakeholder funnels, and subdomains. These can lead to crawl inefficiencies, index bloat, and structural issues that weaken rankings. Technical audits ensure that search engines and LLMs properly understand your product pages, documentation, and blog content. For teams in high-stakes environments, this is invaluable for achieving higher MRR and pipeline. 

03

How does a technical audit differ from a full SEO audit?

A technical SEO audit focuses solely on issues like crawlability, indexation, rendering, site architecture, and performance. It does not analyse things like content strategy, keyword targeting, or backlinks. This is an audit focused on addressing the structural foundations of your site, ensuring search engines and LLMs can understand and process your pages correctly. 

04

How do you optimize for Google’s AI Overviews and LLM crawlers?

At Veza Digital, we work on improving schema accuracy, strengthening entity relationships, and cleaning up conflicting structured data. This is key to ensuring your semantic HTML is machine-readable. LLM crawlers tend to rely heavily on clear DOM structure and consistent metadata, and our audit identifies the gaps that prevent AI systems from understanding context, improving your performance. 

05

Do technical issues really affect rankings even with great content?

Unfortunately, yes. No matter how great your content is, if your site has crawl barriers, index bloat, sluggish rendering, or conflicting signals, Google might not even evaluate it properly in the first place. Even high-quality pages can underperform if they’re not accessible or semantically clear. Technical debt often damages rankings long before quality even becomes a consideration. 

06

How long does implementation usually take?

Mostly, the implementation of critical fixes will happen within a few weeks at enterprise level, depending upon engineering bandwidth and the complexity of your site. High-impact updates, including schema cleanup, canonical corrections, and index bloat removal can be implemented quickly. Structural improvements, such as navigation updates, are often part of a second phase. 

07

Can you work with our dev team or do you implement fixes?

At Veza Digital, we support both models. Veza can work directly with your engineering team via dev-ready documentation, Jira/Notion tasks, and comprehensive QA support. Alternatively, we can implement the necessary fixes for you. Regardless of the choice, every change includes regression testing and acceptance criteria to ensure safe deployment. 

08

How do you handle JavaScript-heavy SaaS websites?

Far from finding JavaScript-heavy SaaS websites daunting, our team thrives on a technical SEO analysis. We conduct mobile-first rendering tests, evaluate hydration and blocking scripts, and review how Googlebot processes dynamic content. We identify issues such as delayed content injection, hidden elements, and frameworks that prevent proper indexing. These insights allow us to recommend solutions tailored to your framework.

09

Will this audit help improve our Core Web Vitals?

Yes. By diagnosing issues pertaining to INP, LCP, and CLS (via field data and lab testing), we can provide opportunities to strengthen your Core Web Vitals. This includes the use of things like JavaScript/CSS payload analysis, server responsiveness, and asset optimization. 

10

How do you approach index bloat cleanup?

First off, we identify low-value URLs, parameterized pages, staging remnants, paginated archives, and template-generated content that can damage crawl efficiency. Then we apply the correct mix of redirects, canonicalization, noindexing, and template restructuring to focus Google’s crawl budget on the pages that actually drive revenue and authority.

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