Job Description
About Veza Agency Network
Veza Agency Network brings together a collective of specialized digital agencies, each leveraging our shared expertise to deliver powerful, growth-oriented websites and marketing systems for our clients.
As we continue to scale, we’re looking for a dedicated PPC Specialist to plan, build, and optimize paid media campaigns across Google Ads, LinkedIn, and additional platforms for VAN and our agency clients.
We value performance-driven thinking, operational rigor, and a test-and-learn mindset. If you’re passionate about turning data into decisions and budgets into measurable growth, this role is for you.
What You’ll Do
- Be the hands-on paid media specialist for VAN and our agency clients. Plan, build, launch, and optimize campaigns across Google Ads (Search, Performance Max, Demand Gen, YouTube), LinkedIn Ads, and Reddit Ads.
- Develop campaign strategies grounded in keyword research, audience analysis, competitive intelligence, and client business objectives.
- Manage campaign budgets, bid strategies, and pacing to maximize ROI and hit monthly/quarterly targets.
- Write compelling ad copy, coordinate creative briefs with designers, and run A/B tests to continuously improve performance.
- Set up and maintain conversion tracking, UTM parameters, and attribution models to ensure accurate measurement.
- Build performance dashboards and deliver weekly/monthly reports with clear insights and actionable recommendations.
- Collaborate with account managers, strategists, and content teams to align paid campaigns with broader marketing programs.
- Present strategy and results to clients, translating PPC data into business-relevant insights.
Qualifications & Experience
Must-haves:
- 2+ years hands-on experience managing Google Ads campaigns, with full ownership of build, optimization, and reporting.
- Strong campaign execution skills: keyword research, ad copywriting, audience targeting, bid management, and budget pacing.
- Solid understanding of conversion tracking and attribution (Google Tag Manager, GA4, platform pixels, UTMs).
- Comfortable managing multiple client accounts simultaneously, with clear prioritization and communication.
- Analytical mindset with experience building dashboards and presenting performance data to stakeholders.
- Detail-oriented with strong QA discipline and a process-driven approach to campaign management.
Nice-to-haves:
- Google Ads certifications (Search, Display, Video, Shopping, Measurement).
- Experience with LinkedIn Ads, Reddit Ads, or other paid social platforms.
- Experience with Performance Max and Demand Gen campaign types.
- Familiarity with HubSpot, Salesforce, or other CRMs for closed-loop reporting.
- Background in B2B SaaS, fintech, professional services, or enterprise-level sales cycles.
- Experience with landing page optimization tools (Unbounce, Instapage, or similar).
Why You’ll Love Working at VAN
- Remote-first, flexible work environment with distributed teams across time zones.
- Opportunity to own and grow paid media programs across multiple clients and verticals.
- Work with diverse clients across tech, SaaS, fintech, health-tech, and more.
- Collaborate with talented designers, strategists, developers, and marketers.
- Culture that values performance, data-driven decisions, creative thinking, and long-term growth.